Throughout the history of business and industry, certain names have become synonymous with the product we represent. People ask for a Kleenex when they want a tissue, we used to Xerox documents and not photocopy them, and in certain parts of the country, they do not call it soda, they call it Coke, even if they are not asking for a cola.
The world of the internet is the same way. Certain brand names become so iconic that most people fail to see when these brands start to be less influential. This is just one area where a good search engine optimization company can be beneficial to the growth of your business.
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