September 2015

The Changing Face Of Search Engine Optimization

Throughout the history of business and industry, certain names have become synonymous with the product we represent. People ask for a Kleenex when they want a tissue, we used to Xerox documents and not photocopy them, and in certain parts of the country, they do not call it soda, they call it Coke, even if they are not asking for a cola.

The world of the internet is the same way. Certain brand names become so iconic that most people fail to see when these brands start to be less influential. This is just one area where a good search engine optimization company can be beneficial to the growth of your business.

No Comments / Category: Search Engine Optimization

Facebook Ads: The Future Of Advertising

The inception of social network have changed the very fabric of internet and online interactions. Billions of people use social networks like Facebook, Google Plus and Twitter to stay in touch with their friends and followers every day. So, by virtue of the massive amount of daily page views these networks boost of, advertising professionals have realized the burgeoning potential they hold for ads.

However, no platform makes online advertising as facile and controllable as Facebook, the biggest social network on the planet. Since it launched its targeted advertising feature in 2012, it has become a go-to platform for many online advertisers because of the tremendous reach and flexibility it holds. Consequently, nearly 50% of Facebook’s revenue now come from ad sales.

No Comments / Category: Internet Marketing