Creating blog posts that can build your business is a worthwhile endeavor. You will find that over time your blog will bring you the best prospects and clients, and that the content you create there will represent you well as an online entrepreneur and authority in your business. Let’s discuss the topics you will write about in your blog posts, the keywords you will use, and the way you will promote your posts once they are written.
In the very beginning I believe everyone struggles with coming up with ideas to write about on their blog. That leads to writing about anything and everything, a huge mistake if you want to brand yourself in a specific area. Your blog is not a diary or journal if it is for your business. Choose the topics that are of interest to your target market. Make a list of these topics and learn as much as you can about them as you research and write.
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